Human context first
Intelligence becomes useful when it understands the person, the moment, and the history behind a question.
ContactHUMAN-CENTERED AI · BUILT WITH CARE
Technology for the human side of growth.
Ordash Tech builds thoughtful AI products that turn complex, everyday moments into clear, personal next steps.
OUR FIRST PRODUCTnurifam.com
Your family,
remembered.
01
Our first product is rethinking how families receive everyday support.
ORDASH TECHABOUT THE COMPANY
OUR POINT OF VIEW
AI should understand more than the last thing you typed.
We are a technology company creating products that build useful context over time. Our work begins with a simple belief: the best intelligence does not overwhelm people with more information. It helps them see the next step clearly.
Built for action
Our products are designed to move people from uncertainty to a small, realistic next step.
Trust is the product
We build with restraint, clarity, and respect for the people whose everyday lives our technology touches.
INTRODUCING OUR FIRST PRODUCT
An AI parenting companion for Asian and multicultural families in the U.S.
Parenting support that remembers.
NURI remembers each family's context, turns parenting uncertainty into concrete next steps, and follows up on what actually works.
Not another content feed. Not a one-time chatbot. A long-term support system designed to become more useful with every interaction.
01
Context that grows
NURI remembers the family details that make advice useful, so each conversation can start further ahead.
02
A clear next step
Instead of adding to the noise, NURI turns a difficult moment into one concrete action a parent can try today.
03
Follow-up that matters
NURI checks what happened, learns from the response, and helps the family decide what to do next.
HOW NURI WORKSA CONTINUOUS SUPPORT LOOP
FROM A HARD MOMENT TO A USEFUL NEXT STEP
Designed to learn with the family, not judge it.
- 01
Share the moment
Tell NURI what is happening, in the family's own words and at their own pace.
- 02
Try one next step
NURI uses the family context to suggest something concrete and realistic.
- 03
Reflect and continue
A simple follow-up helps NURI learn what worked and make the next recommendation better.
ORDASH TECH · TEAMTHE PEOPLE BEHIND THE WORK
BUILT ACROSS DISCIPLINES
The people building Ordash Tech.
A cross-functional team connecting product strategy, operations, engineering, design, and brand around one shared standard: make technology more useful and more human.
Scroll to meet the whole team.
Daniel Wang
Founder & CEO
Turns customer evidence into product strategy, disciplined capital allocation, and measurable company milestones.
Linda Prussia
Cofounder & COO
Turns real family interactions into auditable product rules, traceable knowledge, and repeatable operations.
Hanqing Tao
Cofounder & CTO
Turns validated product behavior into secure, observable, and rollback-ready production AI systems.
Chengcheng Li
Planned Design Engineer
Upon work authorization and company approval, will turn product hypotheses into measurable experiments, UX acceptance criteria, and regression evidence.
Pearl Hsieh
Cofounder & Founding Brand Lead
Turns NURI’s product value into a consistent brand narrative and measurable growth experiments.
NURI · EARLY PRODUCT DEVELOPMENT
Help us build more thoughtful support for families.
We are speaking with early families, advisors, and partners who care about human-centered technology.